What is Social Media?

Good day,

My name is Glenn Froehlich and I am an over 40 social media guy. I work with companies and individuals to implements social media into there lives and companies. So I often get the question, what is social media? Here is my definition:

“Any technology that allows people to connect, build relationships and interact”

That is it, plain and simple. I find that there is a bit of a backlash around social media and what it is. Many of the webs social media experts say social media is the new way to communicate and do business. I disagree - it’s the same thing we have always done in our lives and in business, build relationships, trust, engage, service, we just are using different technologies to do it.

Some day as our children’s, children go through the archives at the local museum. There will be in a dusty corner, a beige thing with a round dial, several buttons on the bottom with a small faded sign that reads “first social media tool called, the telephone”
 

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